Finding the Midnight Snacker : Agentic Marketing

“Feel Good Fun Mix” tops my recommendations on Spotify. Spotify has created over 6,000 such labels by hand.
Amazon and Netflix attributed 35% and 75% of their revenue to their recommendation systems. This is a profound & counterintuitive shift in how we think about marketing.
In a recent case study led by Aampe, an AI agent with this type of segmentation sent far fewer messages than traditional systems while achieving better results.





The broad software ecosystem has seen a relatively muted change in forward multiples. There’s no statistically significant change in the days after the election compared to the month before.
On the other hand, crypto’s top tokens have seen tremendous appreciation. Bitcoin is up 48% ; Solana up 70% ; & SUI up 324% in the few days since the announcenment. All of those ar statistically significant changes.