Pricing is one of the most complex topics in software. Changing pricing is never simple. It is a company-wide evolution that has the potential to completely reshape your entire business & your customer relationships.

Few have executed this transition better than Barr Moses, Co-Founder & CEO of Monte Carlo.

Join us for a candid conversation with Barr as she shares how Monte Carlo transitioned from ARR to daily revenue as the core operating metric for the business.

In this deep-dive session, Barr will unpack:

• The evolution journey: How Monte Carlo’s pricing model transformed & the catalysts for change
• Organizational alignment: What it took to rally the company & board around daily revenue metrics
• Battle-tested wisdom: Hard-won lessons & what she’d approach differently today
• Finding your fit: Which companies thrive with usage-based models & which should avoid them

This conversation is designed for founders & GTM leaders seeking to build pricing systems that:

• Scale naturally with customer value
• Create genuine alignment between success metrics
• Unlock previously impossible growth vectors

The best pricing isn’t just about revenue—it’s about expressing your unique value proposition & creating a business engine that compounds over time.

📅 April 24, 2025, 10:00am PT
📍 Virtual
🔗 Register here

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