How a Merger of Salesforce and Slack Would Change the SaaS Landscape
The rumor mill churns with whispers Salesforce will acquire Slack. This combination would be strategic for both involved for three reasons.
First, Salesforce and Slack share Microsoft as their most significant competitor. Microsoft Teams’ rapid assault and consequent market power into the corporate instant messaging market transformed the market dynamics in less than 12 months.
Microsoft has amassed the most extensive channel for SaaS companies, and each of these vendors pushes teams to current customers, many of whom are moving to the cloud and relying on Microsoft for guidance.
