Best Practices

Maximizing the Value of Investor Referrals

Learn how different types of investor referrals impact startup fundraising success, from strong signals of co-investment to potentially problematic warm intros.

Maximizing the Value of Investor Referrals

Your Startup’s Office Is Missing a Room

Discover why every startup needs a usability lab. Learn how user testing reveals critical product insights and prevents costly assumptions in product development.

Your Startup’s Office Is Missing a Room

Hiring Your Startup’s First Salesperson

Learn when and how to hire your first startup salesperson with data-driven insights on costs, quotas, and productivity metrics. Key formulas and benchmarks for SaaS founders.

Hiring Your Startup’s First Salesperson

Mastering Feedback Loops in Startups

Learn how successful startups leverage feedback loops across product, sales & marketing to drive sustainable growth. Key metrics & strategies for scaling your startup.

Mastering Feedback Loops in Startups

Your Startup’s Top 3 Priorities

Learn the 3 essential priorities every startup must master: distribution, engagement, and monetization. A VC's framework for strategic growth and revenue planning.

Your Startup’s Top 3 Priorities

Which Data Biases Challenge Your Startup?

Learn the 5 critical data biases affecting startup decisions from a 24-year Microsoft exec. Essential insights for founders making data-driven product strategy choices.