Learn how payback period impacts SaaS growth: Analysis shows 6-month vs 12-month payback can free up $5.2M in working capital for faster scaling.
Analyzing 54 public SaaS companies reveals vertical solutions achieve 47% higher sales efficiency vs horizontal platforms. Key metrics and IPO data compared.
Learn why vertical SaaS startups like Veeva ($3.3B market cap) require unique go-to-market strategies vs horizontal SaaS, from focused products to industry expertise.
Discover how B2C2B selling drives 30% of IT spend in modern SaaS. New data reveals the shift from top-down to bottom-up sales across key business units.
Discover key SaaS purchasing trends: Most companies use exactly 14 apps, regardless of size. Data-driven analysis of enterprise software adoption patterns in 2023.
Analyze how the 2015 stock market decline impacts SaaS valuations, with 90% of public companies down 40% despite strong fundamentals. Key data for founders & investors.
Learn why time scarcity is the #1 sales objection in SaaS and discover proven tactics to create urgency in both inbound and outbound B2B sales processes.
Discover when fast-growth SaaS startups hire their first VP of Sales, based on data from 20 companies. Most hire in year 3, with key timing differences by ARR.
Learn how successful startups manage extreme growth and contraction through a powerful analogy. Key insights for founders on testing business model limits.
Explore how SaaS fragmentation is reshaping enterprise software, with marketing tech companies growing 98% to 1,875 in 2015. Key insights for startup founders.
