Pricing

The Ads Model for Prompts Vertically Integrates AI

Meta's dual-tier AI pricing introduces an explicit barter : a 92% discount on inference in exchange for your data. Applying Michael Mauboussin's insight that prices contain information reveals the clearing price of prompt data : $1.24 per million tokens.

The Ads Model for Prompts Vertically Integrates AI

The Pricing Power of Agents

Agent pricing reveals whether you're solving scarcity or creating disruption - and the market rewards these very differently.

The Pricing Power of Agents