Sales

The Health of Cloud Spending in Mid-2022

Analyzing cloud market health: Microsoft Azure grows 40% while Google Cloud drops to 35%. Key data reveals diverging trends in enterprise spending.

Deliberately Underselling as Sales Strategy

Learn why deliberately underselling in SaaS sales can lead to higher customer retention, faster sales cycles, and more natural expansion revenue through data-backed examples.

Deliberately Underselling as Sales Strategy

The Sales Sandwich

Learn how top SaaS sales leaders hit quota 27 quarters straight using data-driven pipeline metrics and proven funnel management strategies for startups.