Sales

The "Hiring The Buyer's Role to Sell" Fallacy

Learn why domain expertise alone isn't enough for startup sales success. Data-driven insights on what truly makes great SaaS salespeople effective beyond just building rapport.

The "Hiring The Buyer's Role to Sell" Fallacy

Hiring for Bookings Capacity in Sales

Learn how to calculate and optimize your SaaS sales team's bookings capacity with proven formulas, ramp-up metrics, and quota attainment benchmarks.

Hiring for Bookings Capacity in Sales

My Algorithm is Better than Yours

Learn why superior algorithms alone don't guarantee market success in SaaS. Key insights on tech differentiation, machine learning adoption, and real competitive advantage.

My Algorithm is Better than Yours

A Tale of Two Go To Market Strategies

Compare two $100M+ ARR SaaS companies in fleet management: Fleetmatics vs Geotab. Different GTM strategies, similar success - key insights for founders.

Is There a No Man's Land in SaaS ACVs?

Data analysis reveals no dead zones in SaaS pricing - see how ACVs from $87 to $780k at IPO succeed equally in building valuable software companies.

Is There a No Man's Land in SaaS ACVs?

The Three Types of SaaS Value Propositions

Learn the 3 core SaaS value propositions: revenue growth, cost reduction & productivity. See how each model impacts sales cycles, pricing power & GTM strategy.

A Product Manager's Guide to Moving Up Market

Learn the essential product features and strategies SaaS startups need to successfully move upmarket and sell to enterprise customers, based on proven industry patterns.

A Product Manager's Guide to Moving Up Market